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Porsche Design

The Porsche 911 is one of the most iconic cars ever made. Designed in 1963, this model still turns heads today. Ten years after the birth of the 911, the Porsche Design Group was founded and in 1978 the P'8478 was created: the worlds first sunglasses with replaceable lenses. A true style icon in its own right that is still part of the collection today.

"If you analyse the function of an object, its form often becomes obvious." Ferdinand Porsche followed this design philosophy for the design of the Porsche 911, and it is still the starting point for every design coming from the Porsche Design Group, including their frames and sunglasses.

Extraordinary precision combined with high levels of technological innovation and intelligent functionality result in beautiful frames that stand the test of time. Just like the Porsche 911 does.