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ECO eyewear wins Seventeen magazine's sustainable style award

Making sustainable fashion choices is not as easy as it might sound. Loads of brands boast about being sustainable, but only a few actually are. There is so much more to take into account than recycled packaging or trying to reduce carbon footprint...



So, how do you know that when a brand calls itself sustainable, it actually is? To make life easier, American magazine Seventeen handed out their #sustainablestyleawards of 2021 to fashion and accessories brands that truly try to make the world a better place.



ECO eyewear is the proud winner of the award for best sustainable eyewear brand. Why? Because their frames are made of 95 % recycled metals, bio-based castor oil and recycled ocean plastics. And anyone who has seen Netflix's documentary Seaspiracy  knows just how much plastic garbage is floating around in our oceans right now. The Great Pacific Garbage Patch - the world's largest collection of floating plastic garbage - consists of 46% of old fishing nets. That's why ECO eyewear is recycling exactly that into their optical frames and sunglasses. Together with the NGO Waste Free Oceans, they have turned over 30 tons of recycled plastic into eyewear.



Add to that the fact that their packaging is completely made from recycled and biodegradable materials. And last but not least, they plant a tree for every frame that is purchased. So, they are cleaning up oceans and building forests at the same time. If that isn't sustainable, we don't know what is. And of course, no compromises are made in the style or quality department.



Besides an award for best sustainable eyewear brand, awards were handed out by Seventeen for best denim brand, best shoe brand and even the best sustainable brand for face masks. Click here to discover all those brands that really want to make a change for a better world!





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Eco Eyewear’s Fall/Winter 2021 collection

Eco Eyewear’s Fall/Winter 2021 collection

Slowly but surely more and more brands are presenting their new collection for the coming season. Like Eco Eyewear, one of our favorite sustainable eyewear brands out there. This season they are introducing us to their newest eco-material: bio acetate.

Next to their frames made of recycled materials like metal and plastic waste from our oceans, Eco Eyewear is now making frames out of bio-based acetate. This acetate is made from natural cotton and wood pulp which makes it completely biodegradable.

 

The bio acetate is used for a set of eight bold and colorful frames, that come in three colorways each. Eco’s renowned optical glasses with clip-ons are made from bio based or recycled materials. They also come in eight new models, but here you can choose from four colors. Add to that three pairs of sunglasses, and the Eco Eyewear collection is complete.

If you like the idea of wearing sustainable glasses, do have a look at our showroom and see what else Eco Eyewear has to offer.

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Eyewear trends of AW21/22

Eyewear trends of AW21/22

A new season brings new trends and we at NanaWoody&John thought it was about time to get you updated on the eyewear trends of this year’s Fall and Winter season.

Big & Bold

In the past years, thin-rimmed glasses and sunglasses have been very popular. We’ve seen them everywhere. And of course, as happens with so many trends, the opposite of this minimalistic style is now becoming more and more trendy. Say ‘bye bye’ to subtlety and ‘hello!’ to bigger and bolder styles that come in both metal and acetate.

AM EYEWEAR

Distinguishable luxury

The previous trend of big & bold goes hand in hand with the tendency to wear exclusive statement frames as real fashion accessories. It’s perfectly okay for people to notice your glasses or sunglasses and remember them. Don’t ever be shy about wearing glasses and showing people what you like, be proud!  

AKONI

Sustainable eyewear

Just like in other realms of the fashion world, sustainability is getting a lot of attention in the world of eyewear. Brands try to reduce their carbon footprint, streamline their production processes and look for new and better materials to use. Lens companies experiment with using less water while producing lenses and of course, recycling materials is a big thing.

ECO EYEWEAR

Slow fashion

A big part of becoming more sustainable as an eyewear brand is making your customers aware of the importance of buying high-quality glasses and sunglasses that will last you a long time. No need to throw away your frames after just one season because of faulty screws, a bad fit, or cheap materials that scratch and break. Fast fashion is so last season.

EQUE.M

Tinted lenses

We saw this trend first with rimless frames, but it soon extended to other styles. With tinted lenses, you can give the frame of your choice that bit extra and make them more fitting with your personal style and taste. The best opticians out there offer a wide range of options from soft pink or orange to cooler tones like blue and green.

LIU-JO

Unisex

Why constrict yourself to women’s glasses when you can also rock some cool, bold frames from Cazal? And if you love a cat-eye, why not wear it even though you’re a guy? No one can decide which frames work for you and which do not, but you. Be yourself, choose whatever you like and rock that style!

CAZAL

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Lightweight elegance from Silhouette

Lightweight elegance from Silhouette

Fans of lightweight glasses have known this for years: Austrian eyewear brand Silhouette makes some of the world’s lightest frames. Recently, they launched three new collections, including a limited edition one. Let us tell you more about them…

You know how when you get up early, you can see the sky turn from bright red to orange and light pink? The ancient Greeks saw this announcing of a new day as a sign of hope, of a new beginning. And of course, they knew only a goddess could be responsible for such beauty: Eos.

Eos, goddess of the dawn is the inspiration behind Sihouette’s Eos View collection: two feminine shapes, a square and more masculine shape, and a classic panto. These prescription glasses are full-rimmed and come in six translucent colors that are reminiscent of the colors and light that fill the sky just before dawn.

 

Eos View

For their Infinity View collection, Silhouette looked for inspiration in how the idea of transparency has been used in architecture. The result is a small collection of ultralight frames with transparent full-rimmed fronts. The temples are extremely thin and adjustable in length for extra comfort. Again, this collection consists of two female frames, one male and one unisex frame. These frames come in an array of colors, including Silhouette’s Crystal-Clear color.

 

Infinity View

Last but of course not least, is Silhouette’s limited-edition collection named Momentum Select that combines the elegance of black with timeless and luxurious gold. These prescription frames are rimless, but Silhouette’s black Accent Rings give these frames the look of rimmed ones. Four models with four different glass shapes which are to be found at an exclusive selection of opticians. Timeless classics!

 

Momentum Select

If you're interested in seeing more Silhouette frames, go to our showroom!

Discover the benefits of our VIP Club

Discover the benefits of our VIP Club

Eyewear in the  Media

Eyewear in the Media

The newest eyewear and where to buy it

The newest eyewear and where to buy it

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6 x colorful glasses from our showroom

6 x colorful glasses from our showroom

Do you dare to wear some color on your face? If so, this blog is for you. We selected six of the most colorful frames from our showroom to inspire you. And if you think color is not your cup of tea, have a look anyway because you might be surprised...

The next six frames are presented to you in random order, because we basically love them all the same. Here we go.

  1. AM Eyewear

We start off not too bold. Just to get you into the mood. This frame from AM Eyewear has a classic Havana brown upperpart, with some light blue, almost lilac action on the lower part. The subtle metal temples tone this frame down somewhat, making it perfect glasses to start with when you want to introduce some color to your face.

  1. Elle Eyewear

Slightly transparent raspberry red with a hint of fuchsia. On paper, this might sound somewhat extreme. But these Elle Eyewear acetate glasses have a nice feminine shape and are actually not too bold. The little textured details on the rims and temples give this frame a little extra.

  1. Anne & Valentin

French eyewear brand Anne & Valentin is known for its love of color and graphics. Sometimes very bold, other times more toned down. Like these round yellow glasses. Unmistakably yellow and round, but the color is soft, and the frame is quite delicate. This way, you can wear color without the color wearing you.

  1. Etnia Barcelona

Moving on to some bolder frames. Etnia Barcelona’s collections are as colorful and diverse as the city of Barcelona itself. Bright blue clear acetate combined with a stripy pattern on the rims, this frame is probably not for everyone. But if it’s a match, it’s going to be a good one.

  1. Res/Rei

When wearing glasses in just one color isn’t enough for you, Res/Rei comes to the rescue. Light brown, purple and a touch of soft green in this frame from their Diamonds collection. This Italian eyewear company produces its own acetate colors and patterns and they are not afraid to make surprising combinations.

  1. Theo

We close the list with Belgian brand Theo. Theo is known for doing everything a little bit different, making it easier for you to stand out in a crowd. Bold use of materials, interesting details and unusual shapes, and of course strong colors. This bright green with purple metal frame says it all, we think.

actueel

Wild child Iris Apfel: ‘More is more, and less is a bore.’

Wild child Iris Apfel: ‘More is more, and less is a bore.’

Not a lot of people make it to a hundred years old, but Iris Apfel is turning 100 on the 29th of August. Iris is living proof of how choosing original and bold glasses can give you an iconic look. Here’s to more years of Apfel’s great style and energy!

Her name might not ring a bell with everyone, but you’ve likely seen her image somewhere before. She’s a businesswoman, an interior designer, but most of all a fashion icon. Even more so now than in her younger days. She loves big jewelry – she’s often seen wearing multiple statement necklaces and bangles up to her elbows – lots of colors and of course big glasses. Her most iconic pair has to be the black rounded ones she’s pictured with so often.

We’ve used the happy occasion of Apfel’s birthday to highlight some oversized frames from our showroom that have the potential to become as iconic as Iris’ pair. There are the usual suspects who are known for their love of big and bold, like Tom Ford and Victoria Beckham Eyewear, but we also found some great examples by brands you might not expect.

Have a look and you might find your next pair of glasses that can make you a fashion icon too. And you can use what Iris Apfel always says as an excuse to go wild: ‘More is more, and less is a bore!’

Tom Ford

Balmain

Victoria Beckham

Cazal

Res/Rei