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(zonne)brillen

Nederlanders kiezen steeds vaker voor luxe (zonne)brillen

Nederland is sinds jaar en dag het land van ‘doe maar gewoon dan doe je al gek genoeg’ maar voor brillen en zonnebrillen lijkt daar nu verandering in te komen…

Steeds meer mensen kiezen voor een echt mooie bril of zonnebril. Simpelweg omdat ze prachtig zijn en belangrijk bijdragen aan je imago maar ook omdat ze kwalitatief beter zijn en de trend naar slow fashion (minder spullen maar wel van betere kwaliteit zodat ze langer meegaan) nu ook echt lijkt door te zetten. Het verschil is dan ook enorm. Materiaal, fraaie details, vakwerk uit Japan waar bijna al die luxe brillen gemaakt worden, fantastische pasvorm én de eerdergenoemde uitstraling zijn voor iedereen zichtbaar en niet te missen. Tel daarbij op dat dit soort monturen en zonnebrillen bij de beste opticiens te koop zijn en je dus ook voor wat betreft de oogzorg en bijvoorbeeld de kwaliteit van de brillenglazen, verzekerd bent van het allerbeste en het plaatje is compleet. Geloof ons, niemand ziet zoveel brillen en zonnebrillen als wij dus wij kunnen het weten. Gun jezelf gewoon het beste en geniet van de kwaliteit.

Eque.M

Eque.M

Porsche Design

Porsche Design

Dita

Dita

Dita Lancier

Cazal

Cazal

Balmain 



Fantastic contributions from Bobo's/Serengeti and Max voor Ogen to the Orange Babies project

Fantastic contributions from Bobo's/Serengeti and Max voor Ogen to the Orange Babies project

During the NanaWoody&John Night at the Club last November in Amsterdam, Fiona Hering and Baba Sylla spoke passionately about the work of Orange Babies in Africa.

For 25 years, this organization has been committed to preventing children of HIV-infected mothers from also being born with the disease. They do great work and saved many lifes already. I have known Baba and Fiona and the work of Orange Babies for a long time, so the connection was quickly made. This year, NanaWoody&John and its partner stores and suppliers are committed to raising money to purchase a new mobile clinic for Orange Babies in South Africa.



All kinds of initiatives are now being developed and the first results are already known. Max voor Ogen in Schagen set aside a nice amount from every pair of glasses sold in January and recently donated the first 1,250 euros.


Bobo’s Sports Eyewear did the same for every Serengeti sunglasses sold in February and earlier this week presented a check for no less than 5,460 euros to Fiona and Baba.

Thanks to these two generous and committed donors, the counter already stands at 6,710 euros at the beginning of March and, as mentioned, there are many more great plans on their way, such as the special Scotch & Soda sunglasses, the proceeds of which will also go to Orange Babies.

We and Orange Babies are extremely grateful for all the support and we will keep you posted about new results in the months to come. I think with this collaboration the independent opticians and their suppliers show how they make the difference in every shopping street and everyone can contribute by shopping local at independent stores!

Vogue tips Victoria Beckham as the most popular brand of 2024

Vogue tips Victoria Beckham as the most popular brand of 2024

It's still early in the year and they don't have a crystal ball at Vogue either, but the fashion magazine still dares to make a prediction.

It bases this largely on the Lyst Index, which keeps track of how often a brand or item from a brand is googled. Victoria Beckham has been doing remarkably well in this regard lately. This is partly due to the extremely popular Netflix documentary about the Beckhams and the humorous way in which she responded with the popular 'My Dad had a Rolls Royce' t-shirt. More serious is her Frame Buckle belt with the beautifully styled logo, which ended up at number 2 of the most searched for products after the Margaux bag from The Row. In short, Victoria Beckham is not the largest fashion brand in the world, but it is very popular at the moment. And the designers cleverly include that beautiful 'buckle' of the belt in the sunglasses collection that is now in stores. Click here for a store near you!

Be inspired by the Men's Winter 24 shows

Be inspired by the Men's Winter 24 shows

This month all leading fashion houses showed their new men's collections for the winter of 2024/25. Always beautiful to see, inspiring and above all an interesting image of the times that you, as a fashion lover, do not want to miss.

From the stylish outfits of Zegna and the suits of Gucci to the much-discussed Louis Vuitton show, where Pharrell Williams has been in charge for some time now. His contemporary translation of a genuine American cowboy/western style was one of the highlights of these fashion weeks. But of course there was much more to see. From the robots on the runway at Dsquared2 to the impressive black creations of Dolce & Gabbana and Dior's tribute to dancer Rudolf Nureyev. From the prints, tribal influences and color explosions at Balmain to the luxury of Valentino and Hermes and the incredibly beautiful compositions of the old master Yohji Yamamoto (also watch the impressive documentary about this Japanese designer). See how the difference between the genders is increasingly blurred with jewelry, rhinestones, ruffles, heels and skirts in these men's shows and be inspired by all the creative talent behind all those beautiful fashion brands.

TITAN MINIMAL ART from Silhouette celebrates 25th anniversary

TITAN MINIMAL ART from Silhouette celebrates 25th anniversary

Silhouette's Titan Minimal Art is one of those rare and valuable ideas that are still relevant many years after they were conceived. To this day, there is no other frame in the world that is so consistently and skillfully minimalist.

This timeless, rimless frame has no hinges, no screws and, at 0.06 grams, virtually no weight. It still inspires with unparalleled comfort and unsurpassed (design) quality. Its introduction, in which I was directly and intensively involved at the time, felt like a real revolution.

Never before has glasses design been so embraced by both opticians and consumers. There was a point where we felt like just about every glasses wearer was wearing a Titan Minimal Art.

 

  “I just wanted to leave out everything that was unnecessary, but also refused to compromise on design and comfort,” says designer Gerhard Fuchs, looking back on his design. “Suddenly we were receiving letters and emails from all over the world, people thanking us,” recalls Michael Schmied, a member of the family that owns Silhouette.

“That was extraordinary and very moving.” More than 12.4 million pair of this iconic design have been sold to date – and there is no end in sight to this success.

Limited editions by Porsche Design, Cazal and Brett Eyewear

Limited editions by Porsche Design, Cazal and Brett Eyewear

On another page on this website we give you 7 reasons to always buy your new glasses, sunglasses or contact lenses from an independent optician. One of these is the collection with a lot of beautiful distinctive fashion and design brands.

And it becomes even more fun if you can get your hands on a limited edition from such a brand. At the end of last year and if you are quick, even now, it is possible.

 The Iconic Machined by Porsche Design, the three remakes of just as many iconic designs by Cazal to celebrate 50 years of hip hop and Peter Auto's collaboration with Brett Eyewear that resulted in a beautiful gift box on the occasion of the Estoril Classics 2023 are all unique sunglasses of which very few are for sale worldwide. Of course we know where in the Benelux, so click on the photos below, read all about these very special sunglasses and easily find a selling point.